In my line of business you are always going to get former staff members who want to seek revenge when they are made redundant. It is part and parcel of my business that my results fluctuate with the market, and every now and then I have to cut my cloth to fit so to speak, and this sometimes means laying people off. I always tell my potential employees that this is a possibility and that their job should not be considered permanent, but that doesn’t seem to stop them being angry when they lose their jobs six months down the line.
This never used to be too much of a problem for me until the advent of the internet, or at least not until the internet became such a potent force. I have had some former employees who have unfortunately targeted me over the internet and some people have made some very spurious remarks about my business. I could cope with this, but unfortunately some people these days are quite internet savvy, and they have managed to make their sites, with their outrageous claims, rank more highly than my own website for my search terms! This means that when someone searches for my company online, they are greeted with a list of sites above my own which are very negative in content. This is obviously potentially very destructive for my business and I needed to take action. Fortunately there is a company who specialises in sorting out problems like this called ReputationManagementConsultants.com. These people came to my rescue in a big way. They found out what my targeted keywords were for my site, and set about making my site, and other sites which had positive information about my site, rank more highly than the sites which were criticising me and my business. This meant that the bad sites were eventually pushed onto the second and even third page of the search results, and before I knew it, my business figures were returning to normal!
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